An art or style of art characterised by a deliberate lack of sophisticated or conventional artistic technique. E.g. the perspective might be partly or wholly ignored, colours may not be true or accurate approximations of what they are depicting.
Some naive art may have a deliberately childlike quality, which gives immediacy and charm that is hard to resist. Artists who do have all abilities to create art which isn’t naïve in character have chosen to stay in the naïve realm, because it is a refreshing approach to creating a narrative. Artists who are pigeonholed as naive artists include Gandma Moses, Henri Rousseau, and L.S. Lowry.
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